Levy leading Spurs into new era with new stadium


Spurs, 6/1 with Coral to finish in the Premier League top four next season, have been on the outside looking in for a long time.

At least, that’s how chairman Daniel Levy has made it appear. Feared and revered, Levy has steadily been growing and transitioning through various phases of progression. The chairman equivalent of Jose Mourinho, Levy is the ultimate Chess-master; forever plotting, striking when holding advantage.

While the recent unveiling of plans for Tottenham’s mega stadium may have been news to most, for Levy it was years in the planning. Most people dream, the Spurs chairman sets goals and now it’s onto the next.

It is hoped that the stadium will eclipse rivals and neighbours Arsenal and true to Levy’s astute commercial savvy, he has also been able to offset most of the costs, by agreeing a blockbuster deal with the NFL to host American Football matches.

Currently hamstrung by a lack of Champions League football, this is undoubtedly the next mission. With stricter Financial Fair Play regulations, there could well be a Premier League power shift, where clubs with rich owners see their plans backfire.

Where oil rich owners Manchester City, might once have been able to lavish £40m+ on one player, this is no longer the case and to ensure their status have had to find other revenue forms which gives them funds to spend on squad improvement for success.

In recent years, Chelsea have evolved their business model somewhat, though their Achilles heel is undoubtedly an inability to leverage themselves with a bigger stadium, though not for the lack of trying.

There is plenty of promise for Spurs to become a consistent top four club as long as fearless leader Levy is at the helm.

‘Build it and they will come’. A proverb which has never been truer; exemplified by Arsenal, who, since their Emirates erection have attracted some of the best players in the game. Santi Cazorla, Mesut Ozil, Alexis Sanchez and now Petr Cech are just a few prime examples.

Taking into account surplus revenue which is expected from the NFL deal, merged with the ruthlessness of Levy in the transfer market, Spurs can be competitive.

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