Seven player purchases you may have missed during the World Cup

All eyes are on the World Cup, but Coral experts have not let the transfer window go unnoticed. Premier League teams and sides in the Championship can quietly sneak smart signings in under the radar, so here are seven new arrivals to watch out for next season.

Cheikhou Kouyate: Anderlecht to West Ham
Senegalese holding midfielder Kouyate is a vintage Sam Allardyce signing. Part of the squad that played Team GB in the group stage of the London Olympics two summers ago, the 24-year-old is a physical powerhouse, who has joined the Hammers on a four-year deal. Kouayte joins compatriot Mohamed Diame at Upton Park.

Michael Kightly: Stoke City to Burnley
Former Wolves winger Kightly spent last season on loan at Turf Moor, but has now made that move permanent, because former parent club the Potters have other wide options. He scored five goals in Burnley colours to help them earn Premier League promotion, so now he needs to net in order to keep Sean Dyche’s side in the top-flight.

Kyle Lafferty: Palermo to Norwich City
Northern Ireland forward Lafferty returns to Britain following a spell on the continent, largely riding on the coat-tails of another ex-Rangers star Gennaro Gattuso. The World Cup-winning combative midfielder for Italy, now a coach, managed him at both Sion in Switzerland and Palermo.

Lafferty links up with permanently appointed Canaries boss Neil Adams and must help fire the East Anglia outfit straight back into the Premier League, following their recent relegation. It would be hard for him to flop as badly as Ricky van Wolfswinkel. In Laffety, Norwich hope they have the perfect foil for fellow summer signing Lewis Grabban.

Jake Livermore: Tottenham to Hull City
An FA Cup finalist during a season-long loan spell at the Tigers, England cap Livermore has thrown his lot in with Steve Bruce permanently. His holding midfield partnership with another Spurs old boy Tom Huddlestone will be key to how Hull handle Europa League football, as well as avoiding falling foul of the accursed second season syndrome.

Moses Odubajo: Leyton Orient to Brentford
What could be sweeter than watching your local rivals fail to earn promotion to the Championship when you have gone up automatically, and then poaching one of their best players? That’s exactly what Brentford have done with rising right-sided star Odubajo. He will test himself in a division here come the start of the new season, and hasn’t even needed to move house!

Adam Taggart: Newcastle Jets to Fulham
Felix Magath is rebuilding the Craven Cottage attack with a clear emphasis on youth. There may have been no way past Tim Cahill up front for Australia at the World Cup, but Taggart will have to fill his boots sooner rather than later. His focus for now can be on a debut campaign in English football, and firing Fulham back into the Premier League at the first time of asking would be ideal.

Lars Veldwijk: Excelsior Rotterdam to Nottingham Forest
If you grew up in the late 1990s and liked football, the chances are you will remember City Ground and former Celtic cult hero Pierre van Hooijdonk. Forest think they have found a present day equivalent in tall centre forward Veldwijk. Stuart Pearce will be hoping this target man from Excelsior Rotterdam can help the East Midlands outfit push for Championship promotion.